On the Measurement of Success
As Anybill steps into the year 2012, we find ourselves in a very good place. Looking back, we have a year to be grateful for: talented new team members, record growth and strong partnerships formed. These same gifts give us good reason to look forward with optimism.
Our success in 2011 allowed us to step up our role in the community, embracing our “Doing Good is Good for Business” culture and putting in motion our new “Pay it Forward” Corporate Social Responsibility program. As we mentioned in our last blog posting, “Pay it Forward” began in November with our support of Healthy Babies Project (HBP) via the Adopt-a-Family campaign.
Adopt-a-Family has been an especially exciting project for us. Anybill is sponsoring two young mothers, Rochelle (21) and Diamond (18) who face challenging economic circumstances. Both have impressed us with their determination and tenacity. We’re honored to work with them, and we took great pleasure in sharing the holiday season with them.
Anybill employees learned about Adopt-a-Family through our new online community engagement portal. A large group of us gathered to buy Christmas gifts for Diamond and Rochelle and, filled with holiday spirit, we left with bags of clothing, baby supplies and toys.
We met the women with our gifts at an HBP party held on December 20th. Rochelle and Diamond were overwhelmed. Rochelle told us, “If it wasn’t for what I received from Anybill, I wouldn’t have had a Christmas.” Diamond made four trips out of the building to carry all her gifts.
It was truly a special experience – more so because we shared it as a team. This is one reason we believe so strongly in Anybill’s engagement in CSR – all of us ended the year feeling good about ourselves, uplifted by our coworkers and optimistic about our corporate future. We also have the pleasure of knowing the community is a better place for our participation.
We love having Anybill recognized as a market leader, but we also like having the company known as a great place to work and as a business that makes a difference. Our success, we believe, should be measured by the realization of these things in combination.
Please follow our progress by coming back to this blog. We’ve got some exciting news to share in the coming months!
Matt and Peter